Devdraft
DevDraft
Visual overview of Devdraft brand system

Devdraft Brand Guidelines

Tools for consistently and professionally showcasing the Devdraft brand.

Naming

"Devdraft" is a single word, always spelled with a capital "D". It is our company and application's brand name (not "Devdraft app"). When referring to dedicated releases from Devdraft, please capitalize them as proper nouns (e.g. "Devdraft Method").

Usage

Ensure there is ample space around Devdraft assets. Whether you choose to enlarge or reduce their size, allow them enough room to stand out. They should never appear squeezed or overcrowded.

!Reminder

The graphics you received are owned by us and protected by copyright laws. Please don’t change these files, use them in a way that suggests we support your product or service, or mix them with other graphics without getting written permission from Devdraft. If you have any questions, feel free to reach out.

Devdraft wordmark

The Devdraft wordmark must be utilized whenever possible in references to Devdraft. It's best to use it in two-tone or monochrome, along with the brand colors listed below.

Logomark

Our brand mark is a visual symbol that represents our identity without the need for words. It captures the spirit of our brand in a simple, memorable design. Use the brand mark when space is limited or when a strong, standalone icon is needed. It must always be clear, sharp, and used according to the brand guidelines.

Colors

Comfortable against light and dark backgrounds, Devdraft's primary brand color is a vibrant ocean teal. The supporting accents below cover monochrome treatments and neutral pairings for layouts and wordmark usage.

PrimaryRGB 23, 167, 169#17A7A9
SecondaryRGB 23, 37, 50#172532
Neutral WhiteRGB 255, 255, 255#FFFFFF
Keep evolving the palette

The Devdraft brand is vibrant and constantly changing. Interested in influencing its future path? Design at Devdraft.